Google Analytics Service

Key features of Google Analytics include

Traffic Analysis: Google Analytics tracks the number of visitors to your website, where they come from, and how they navigate through your site.

Custom Reporting: You can create custom reports and dashboards tailored to your specific business goals and KPIs (Key Performance Indicators).

Audience Insights: It provides demographic information such as age, gender, interests, and location of your website visitors, helping you better understand your audience.

Behavior Analysis You can see which pages on your website are most popular, how long visitors spend on each page, and which pages have high bounce rates (visitors who leave your site after viewing only one page).

Conversion Tracking: Google Analytics enables you to establish goals and monitor conversions, such as form submissions, purchases, or other desired actions performed by visitors on your website.

E-commerce Tracking: For online stores, Google Analytics offers robust e-commerce tracking features that allow you to track sales performance, revenue, product performance, and other metrics related to your online transactions.

Integration with Google Ads: Google Analytics seamlessly integrates with Google Ads (formerly AdWords), allowing you to track the performance of your advertising campaigns and optimize your ad spend.